It has been extensively proved that people values and culture determine their way of thinking and approaching problems. For that reason, multicultural teams are more likely to obtain creative and innovative results that homogeneous ones.That seems to work in the same way as biological evolution: endogamic behaviors tend to degenerate a species. On the contrary, exogamic behaviors tend to improve next generations.
For the past ten years, multinational companies have been changing their structure from a national based structure (that is, different product lines are assigned to different countries) to a multicultural based one (promoting movements of people between different countries in an attempt to create multicultural teams around a product or subject).
This reveals that each region has a different approach to life based on particular idiosyncratic values, so, we could take advantage of idiosyncratic values in order to develop region-specific ideas.
If entrepreneurship is based in region-specific knowledge, sustainable success is more likely to happen, as new developments will be based in the differential characteristics of that region.
So, it is important to create and support mechanisms that develop region-specific knowledge.
Again, University is in a good position for supporting these mechanisms: University Institutions deal with young people and one of their main functions is to transfer values and knowledge to the society in which they are placed.
To publish professors and students opinions in local mass media is a good way to transfer the entrepreneurship values to society. If entrepreneurship values are referred to region-specific products or characteristics, they will be much more effective to thepurpose of establishing a sustainable entrepreneurship behavior in society
For the past ten years, multinational companies have been changing their structure from a national based structure (that is, different product lines are assigned to different countries) to a multicultural based one (promoting movements of people between different countries in an attempt to create multicultural teams around a product or subject).
This reveals that each region has a different approach to life based on particular idiosyncratic values, so, we could take advantage of idiosyncratic values in order to develop region-specific ideas.
If entrepreneurship is based in region-specific knowledge, sustainable success is more likely to happen, as new developments will be based in the differential characteristics of that region.
So, it is important to create and support mechanisms that develop region-specific knowledge.
Again, University is in a good position for supporting these mechanisms: University Institutions deal with young people and one of their main functions is to transfer values and knowledge to the society in which they are placed.
To publish professors and students opinions in local mass media is a good way to transfer the entrepreneurship values to society. If entrepreneurship values are referred to region-specific products or characteristics, they will be much more effective to thepurpose of establishing a sustainable entrepreneurship behavior in society
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